Negroni Week takes place this year from June 5th-11th. It's a joyous week when bars and restaurants all over the world celebrate the delicious aperitif cocktail that is the Negroni: equal parts Campari, gin and vermouth.
Throughout the week, Lalla Rookh will be offering the classic Negroni, a barrel-aged Negroni and a White Negroni. We will also be offering an MYO Negroni: you choose the gin and vermouth you want to go into your cocktail - delicious!
For every Negroni sold over the week Lalla Rookh will be donating $3 to United Cerebral Palsy, an organisation that educates, advocates and provides support services to ensure a life without limits for people with a spectrum of disabilities.
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Negroni Week launched in 2013 as a celebration of one of the world’s great cocktails and an effort to raise money for charities around the world. From 2013 to 2016, Negroni Week grew from about 100 participating venues to 6,000 venues around the world, and to date, they have collectively raised nearly $900,000 for charitable causes.
Don’t forget to keep tabs on the Negroni Week action on Imbibe’s Instagram and Twitter feeds (@imbibe) and by following the #NegroniWeek hashtag. And, of course, be sure to mix yourself a Negroni!
Please email firstname.lastname@example.org if you have any enquiries regarding Negroni Week at Lalla Rookh.